Portfolio & case studies
Proof beats promises. The portfolio area of your site holds three kinds of evidence: projects (visual, gallery-led), case studies (narrative, results-led) and your resume (structured, facts-led). Together they answer the only visitor question that matters: has this person done this before?
Projects
Dashboard → Projects → New project. Each project carries a title, a short summary, tags, and a media gallery. Projects render on your site with a detail page each; the gallery supports captions per image.
- Lead with the hero shot — the image you would put on a poster of this work.
- Keep summaries to two sentences: what it is, who it was for.
- Tag honestly — tags power filtering, and misleading tags burn trust.
Case studies
A case study is a page-builder page (or a blog post, if you prefer the archive) structured around one engagement:
- Context — who the client was and what was broken.
- Process — what you actually did, in order, with the decisions that mattered.
- Result — the number. Revenue, hours saved, users, time-to-ship. One concrete figure outperforms three adjectives.
- Proof — screenshots, the live link, a testimonial quote.
Tip
Write the result section FIRST, then work backwards. If you cannot name the result, you have a gallery piece, not a case study — that is fine, just label it honestly.
The resume
The structured resume (experience, education, skills, certifications) renders on its own page and is exportable. Recruiters skim it; humans read the case studies around it. Keep the resume factual and current, and let the portfolio carry personality.
How it all surfaces
| Surface | What renders there |
|---|---|
| Home page | Featured projects block (your picks) |
| Projects index | All projects, filterable by tag |
| Blog | Case-study posts, browsable like any post |
| Resume page | The structured CV |
| Share cards | Project cover images become the social preview |
A maintenance rhythm
- Add a project the week you finish it — memory is where details go to die.
- Retire stale pieces to the bottom (or unpublish) rather than letting the portfolio bloat; six strong pieces beat twenty uneven ones.
- Re-read your own top case study twice a year: if the numbers moved since, update them — living proof ages well.
Note
Client confidentiality is real: it is fine to publish a case study with the client anonymized ("a logistics startup") as long as the numbers are honest and you are not contractually barred. When in doubt, ask — a one-line permission email has never hurt anyone.